Happy Employees Make All the Difference: The Top 4 Reasons We Love LinkedIn and Their Model for Employee and Customer Success
Uber. Amazon. Facebook. By now you know the tales of tech giants who founded a unicorn company from a humble workspace. Garages, basements, their mom’s couch, a dorm room – you name it, tech has done it.
And while these companies are ultra-successful, it’s rare to find one that’s scaled a coveted culture, too. The more people and personalities you add to the mix, the harder it gets.
That’s why this month, we’re crushing on LinkedIn. A tech giant that grew from humble beginnings and now touts more than 16,000 happy employees.
LinkedIn has added more than 706 million global users since its founding in Reid Hoffman’s living room in 2002.
And while their launch to $8B in revenue and a Microsoft acquisition is impressive (the biggest understatement), we’re giving kudos to LinkedIn today for the employee experience they’ve built.
The company knows that happy employees make happy customers, so they invest in their team. And because they do, their team is delighted to invest in their customers.
This core tenant of LinkedIn’s mission and values is why they’re still seeing 21% year-over-year revenue increases and are expected to grow even faster through 2023. So today, we’re mapping out four reasons why we love LinkedIn’s winning strategy to make happy employees (and customers).
1. LinkedIn puts employees first
LinkedIn is one of the most employee-focused organizations in the U.S. And no, they don’t just encourage positive perceptions with info on their website. LinkedIn was ranked #12 on Glassdoor’s list of the 100 Best Places to Work in the U.S. in 2020, based on real input and reviews from employees.
Employee reviews on the site tout an outstanding company culture, a keen attention to employee needs and a leadership team that truly cares about employee well-being.
Here are some of the stand-out quotes we saw from happy employees:
“Super invested in employee development, great work/life balance, great benefits for working mothers and maternity/paternity leave.”
– Featured quote on Glassdoor’s Best Places to Work list
“Amazing work culture, collaborative environment, good managers and leadership, crystal clarity on vision, customer and employee-centric.”
– Former Sales Manager at LinkedIn
As you sift through LinkedIn’s employee reviews on Glassdoor, you’ll come across some cons (yes, we all have them). But, the number of reviews where employees used the “cons” section to write more pros about the company is astounding. And, the long tenures of many employees posting reviews speaks volumes, too.
2. Their culture is rooted in core values
Forbes named LinkedIn a top employer for new graduates because of their inclusive culture. Chief People Officer Christina Hall said the fluffy perks don’t create happy employees at LinkedIn. Instead, it’s the culture where people live and breathe LinkedIn’s core values.
In fact, LinkedIn describes their culture in five words that bring them together.
Mapping out these key values lets anyone joining the LinkedIn team know what they’re in for. If they can’t work together to solve problems for customers, then they should head to a